It’s a definite disappointment to see Reputation Online close (which happened very suddenly on Tuesday), but amid a companywide effort to keep only the most profitable magazines in terms of ROI, we just couldn’t compete with the likes of behemoths Marketing Week or Creative Review. Thankfully, heritage brands new media age and Design Week have both managed to keep their online presences and I’m glad to see the fantastic editorial teams survive.
By vikkichowney on July 4, 2011
We grew our readership of Reputation Online from the digitally-savvy specialists initially to include senior level agency heads and in-house marketers in the end, all in just under two years. The events, awards and networking sessions we’ve run have started a few careers, cut through a lot of the hype surrounding online comms and started some important conversations. Many of which won’t end just because the site has.
A huge thank you goes out to all of the people that helped me make that happen. I’ve always been a champion for PR – and will continue to do so with a healthy dash of scepticism.
Now, I’m excited about my next challenge. I’ll be taking a few months to take stock, look around for my next project and see what’s going on in the world.
If you’ve got something going on that you think I could get involved with, or would like my take on, do get in touch.