vikkichowney.com

Icon

Hands down Basement Jaxx’s most mental video yet

It’s a grower. Really wasn’t a fan even for the first five plays, but now I’m warming to it.

This video is insane though and I can’t stop watching it. CAN’T. STOP.

They’re on tour this year, with international gigs, UK festivals and a few selected O2 venues announced for starters.

Tickets are now on pre-sale, and honestly, the Jaxx are one of the most amazing bands I’ve ever seen (five times). Go go go!

Loving @ChloeHowl’s No Strings

Gorgeous synth-pop perfection from 17 year old Chloe (well, Chlöe to be precise).

Hints of Lily Allen’s filthy mouth and Kate Nash’s ‘London’ accent all slapped on top of something that sounds like a Roisin Murphy backing track.

She’s got a cuter-than-punch pixie chop, ginger hair and loads of freckles as well. All in all, bloody lovely.

Follow her on Twitter for updates, or else check out her website.

Girls, girls, girls

I was lucky enough to go to the preview screening of episodes one and two from the second series of Girls last week, the very same night it aired on Sky Atlantic.

Sky put on one hell of a bash at The Box in Soho, complete with sickly-sweet raspberry cocktails that were described as being ‘kind of like Vodka Collins’ but tasted more like strawberry Fruit Pastilles (yum).

We sat, we waited, while delicious bites were brought out (too nice to let get away it seemed, as people scrambled across the room to eat more of them). Very nice parmesan crisp with beef tartare, if you ever need a steer.

Ahead of the showing, we heard from Elaine Pyke, Director of Sky Atlantic HD. She gave us a rousing intro, pointing to Girls being one of the ‘most seminal comedy dramas of this decade, if not ever’ before Dunham herself appeared on screen with a message recorded just for us.

We then settled down to watch, and I have to say, I wasn’t disappointed. Having all but devoured Season one in almost one sitting, we were lucky to have only had a four week gap inbetween the new series – largely because for the first time it was showing in the UK on the same day as the US.

Just an awkwardly honest (as you’d expect from a Judd Apatow project), just as funny, with the main four characters displaying all of the same traits that made us love and relate to them.

Girlss2ep108-1

My only criticism is that while controversy around the lack of ethnic variety in the cast is answered by Dunham from the start, and the scenes between Hannah, her new bit (played by Community’s Donald Glover) and Elijah, are amusing – that storyline seems a little forced. But hey, give it time.

I’m also a sucker for the INCREDIBLE soundtrack. They say music can destroy or lift film and TV to a higher level. Girls’ producers have done an amazing job, with Robyn’s ‘Dancing on my Own’ perfectly capturing the vibe of the series, and becoming an instant addition to every twenty-something women’s playlist everywhere (despite it being released two whole years earlier than the show). Check out the full tracklisting, it’s truly a great mix of electro, guitar and moody female vocal.

Missed it? Catch up today before episode two tomorrow, showing on Sky Atlantic HD at 10pm.

Gaga reveals new track with interactive ‘hunt’ #SOUNDPUZZLE

Today Lady Gaga showcased a well-executed and beautifully simple example of the fan-powered interactive ‘hunt’.

Most brands have caught on to the fact that when you have truly passionate fans, you can create sexy, intricate and interactive games for them to play online. Done right, this means a fun experience for them – and a hell of a lot of promotion in the process as people talk about it the process of discovery.

We did it for Lynx, giving fans the opportunity to win tickets to Chaos Island on six occasions,  taking different routes each time (in fact, I should write that up properly soon…), Fever did it for Toshiba’s sponsorship of Dark Knight Rises, there’s Magnum’s Pleasure Hunt – I could go on.

But today, Gaga launched #SOUNDPUZZLE directing people from Twitter and Facebook to this image on her very own Littlemonster.com…

Finally after tweeting a few clues in the form of close-but-not-quite-there attempts, and a direct note about pitch, this…

The end result is a new track, possibly called Stache, possibly from her upcoming album ArtPop.

It’s way more electronic than we’re used to, but more interestingly, is referenced to as ‘#SOUNDPUZZLE 1’ – suggesting that this is the beginning of a series. With a new album to promote, this feels like another clever way to start building momentum from the grassroots up. Call me impressed.

Year of random writing; on everything from digital to PR, social and beyond

Categories