By vikkichowney on May 27, 2013
A few weeks ago I met with Nicolas Chabot, VP Europe and Pierre-Loïc Assayag, CEO and Founder of Traackr. For the uninitiated, Traackr is an influencer marketing platform which unlike its competitors PeerIndex, Klout and Kred, focuses on *finding* those with influence for brands or their agencies to work with – rather than handling the relationship […]
Posted in PR & Marketing, Social media | Tagged influencer outreach, influencers, Traackr |
By vikkichowney on May 10, 2013
Once upon a time, I wrote about sexy web things for a living. Back in January of 2012, interest in Pinterest (couldn’t resist) as a tool for brands was hotting up – and I wrote this piece about the demographics behind its UK users. Back then, there were marginally more more male than female pinners over […]
Posted in PR & Marketing, Social media | Tagged #pinitforwarduk, Kate Wyver, nails, neon, Pinterest |
By vikkichowney on April 7, 2013
First up, I’m really proud of this – to appear on the list with such a bunch of smart, inspiring women in a magazine as big as Red is a honour. Second, how great are web profiles from Instagram?!
Posted in PR & Marketing, Social media | Tagged 20 under 30, Red magazine |